Becoming a massage therapist requires proper training and licensing, but if you're looking for a great career to pursue that you can also turn into a home-based business, massage therapy might be the right choice for you. And with a massage therapy business, you have options: You can either invite clients into your home for appointments, or make house calls for massages.
Great ideas about a home based business. However, we all need to understand that most ONline and OFFline buisnesses fail about 90% of the time. Franchises seem to do some better but they have challenges too. Our goal is focused on building a PLAN B to help build financial security. After 32 years in the trenches as an entrepreneur, we invite you to visit our website, join us as a subscriber too where we share about our lumps and bruises in business owners.
Sheer competition. For starters, there’s a ton of competition out there. Depending on your industry, there are likely thousands of businesses just like yours competing for space; targeting a narrower niche immediately alleviates you of some of that competition. Take SEO as an example here; there aa re millions of businesses competing for the top spot in search results for general terms like “marketing firm,” but far fewer going after specific phrases like “marketing firms for personal injury lawyers.”

A spin-off for web designers is to offer a landing page creation service. Well-optimized landing pages can be the difference between a successful and a failing business. And, as creating the perfect landing page isn’t easy, this is a service many businesses are prepared to pay for. I know people who are earning 6 figures per year and all they do is create landing pages for businesses. There’s serious money to be made.

Do you love woodworking? Even without a huge workshop, you can create some of the more popular crafts and sell them.  And like most things, your success in business isn’t necessarily related to how skilled you are as a woodworker. So if you can figure out which products consumers want and just create those, you could have a good business plan.  Etsy.com and farmers’ markets are a great place to start selling.


You have more control over your schedule. If you’re a morning person, you can get up at 5 AM and start your workday. Clean out your email inbox, start on that next pitch and read today’s trade paper before you need to wake your kids up and get them off to school. Prefer evenings? When the family’s in bed and the house is quiet is the perfect time to work on your next client presentation. It’s difficult to keep such flexible hours when you’re at the mercy of an office complex. Should you have a half hour free, you can actually use that time to work instead of getting to work.
As you start regularly putting out content, you’ll hopefully start to build a bit of an audience. But to start seeing real money from YouTube you need to market your videos elsewhere. Share your channel on Twitter and Facebook. Distribute videos anywhere else you can think of. Also, interact with comments and build a community around the videos you’re making so people will share it with their friends.
Potential benefits of a successful niche marketing strategy include strong demand for a product or service, limited competition and strong profitability prospects. However, niche markets can become crowded and competitive very quickly. Another potential challenge is the ability to benefit from economies of scale since niche marketing strategies, by definition, focus on a specific segment and tailor campaigns to that audience.
Study your competition. Part of your motivation for pursuing niche marketing is to target a segment that your competitors aren’t going after (or at least one they aren’t targeting properly). If you want to make the right selection, you need to study your competition carefully. Who are the big players in your industry targeting? What about some of the smaller players—what niches are they trying to develop?

A niche market is a subset of a larger market with its own particular needs or preferences, which may be different from the larger market. For example, within the market for women’s shoes are many different niches, or segments. Shoes for vegan women would be a niche market, as would shoes for plus-sized women, shoes for nurses, or even shoes for transvestites. These would all be niche markets within the larger women’s shoe market.


The prospect of working from home has gained credibility over the years. Home offices can now compete with small commercial businesses and save on rent in the process. It may also be possible to tax deduct some of your home expenses while running a home based business.[2] Faxes, high speed internet connections, dedicated home telephone lines, and cell phones help to make a home-based business a reality. Earlier home businesses had been where families lived on the second floor of their house while converting the first floor into a store, where upon close of business they would secure the first floor and retire to the upper floors. This type of home business is still done in some rural areas. Many home businesses are started off in a much smaller capacity whilst the owner is still employed elsewhere, and then expanded once they are proven to be profitable.
Rebranding is the process of changing the corporate image of an organisation. It is a market strategy of giving a new name, symbol, or change in design for an already-established brand. The idea behind rebranding is to create a different identity for a brand, from its competitors, in the market. Description: There are several reasons for a company to go for rebranding. One prominent factor is t
Every year, hundreds of millions of documents are notarized in the United States: wills, mortgages, citizenship forms, handgun applications. While for decades, this has all been done in person, there is a budding crop of sites that allow notaries to take their services online. If you’re already a notary, you can sell your services online. Or, if you want to get started, check out the National Notary’s checklist for becoming a certified notary.

Specialty food trucks are becoming increasingly popular for consumers who wish something other than traditional fast food fare such as burgers, fries, and hot dogs. Enormously successful Clover Truck of Boston, MA runs a fleet of trucks that provide a seasonally changing menu that serves vegetarian meals made from mostly locally sourced, organic ingredients (and actually, they do serve french fries).
×