As you start regularly putting out content, you’ll hopefully start to build a bit of an audience. But to start seeing real money from YouTube you need to market your videos elsewhere. Share your channel on Twitter and Facebook. Distribute videos anywhere else you can think of. Also, interact with comments and build a community around the videos you’re making so people will share it with their friends.
You have more control over your schedule. If you’re a morning person, you can get up at 5 AM and start your workday. Clean out your email inbox, start on that next pitch and read today’s trade paper before you need to wake your kids up and get them off to school. Prefer evenings? When the family’s in bed and the house is quiet is the perfect time to work on your next client presentation. It’s difficult to keep such flexible hours when you’re at the mercy of an office complex. Should you have a half hour free, you can actually use that time to work instead of getting to work.
With few exceptions, such as American Idol, the Super Bowl and the Olympics, it is not common for a substantial audience to watch a program at once. Still, networks do target particular demographics. Lifetime targets women and MTV targets youth. Sports channels, for example, STAR Sports, ESPN, STAR Cricket, and Fox Sports, target the niche market of sports enthusiasts.